Preferred Term:
audience assessment
Definition:
Gathering and interpreting information about the recipients of oral, written, or visual communication
Concept Schemes:
NALT Full
Broader Concept:
Entry Terms:
- audience research
- audience analysis
URI:
https://lod.nal.usda.gov/nalt/137710
Download this Concept:
RDF/XMLCreated 2010-10-01, last modified 2013-01-14