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NAL Agricultural Thesaurus
U.S. Department of Agriculture

Concept Breadcrumbs

Fields of Study > communication (human) > persuasion > statistical appeal
Rural Development, Communities, Education, Extension > communication (human) > persuasion > statistical appeal
Preferred Term:

statistical appeal

Definition:
Persuasive tactic which uses statistical evidence to communicate a message, usually evoking a cognitive response.
Concept Schemes:
NALT Full
Broader Concept:
persuasion
Related Concepts:
URI:
https://lod.nal.usda.gov/nalt/137707
Download this Concept:
RDF/XMLCreated 2010-10-01, last modified 2012-11-30